Building a brand, one Legend at a time
One particular treat at the Bespoke show in Bristol was to find Marco Bertoletti, and his aptly-named Legend range of road racing bikes – he being something of a legend himself.
Daccordi: ‘Our bikes are a story of people’
The bespoke bicycle industry – Daccordi makes around 2,000 frames a year, almost exclusively to order, in its workshop at San Miniato Basso, near Pisa – needs customers who want to be unique, says Sena Daccordi.
Faggin
You can’t buy heritage – but you can sell it. That would seem to be the lesson to take from Faggin, established in 1945 and one of the truly grand old names of Italian framebuilding – and a delight to find still in business and pitched up at Bespoked.
Dániel Merényi
For a whole different take on earning a living by making bicycles, talk to Dániel Merényi. Nine years working as a graphic artist and art director in an advertising business in his native Hungary made good money but left him with “no life”.
Slate Cycles
Like many one-man bicycle frame shops, Christy Boothroyd is trying to turn a hobby into a business.
Satoma Cycles
SaiTong Man’s first outing at Bespoked, having built a grand total of seven frames, saw him win “best finish/paint”.
Sturdy Cycles
A former professional road rider, Tom Sturdy has studied engineering and biomechanics.
Design magic
Bikes on show at Bespoked 2014 & 2015
14 Bike Co: Fixing the business model
There were many fixed-gear bikes on display at Bespoked. But while fixies have been a feature of city streets for years now, many of the Bespoked machines reflected a more recent trend.
Welcome back, Daccordi
Daccordi has returned to tempt the discerning with the romance of Italy.
Milk Bikes delivers new business plan
The basic product concept is a high-quality, minimal-maintenance steel-framed machine.
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